A results-driven communications agency with 20 years’ experience, we secure top-tier media coverage
What We Do
We turn smart strategy, compelling stories and trusted media relationships into visibility, credibility and measurable growth.
From our base in Cape Town, we work with clients in Johannesburg, Dubai and beyond, positioning brands for impact in every market.
Our team of former journalists, PR specialists and digital strategists combine editorial insight and commercial strategy to make sure your brand gets the right kind of attention.
Because effective messaging goes beyond media coverage, we also craft copy for websites, playbooks, sales funnels, email campaigns and marketing collateral – keeping your brand voice consistent across every touchpoint.
At EIW, we don’t just write content. We know what the media want and how to shape your story so they choose to publish it.
What is PR?
PR isn’t public speaking. It’s not advertising. It’s about getting your brand featured in credible media outlets for the right reasons.
When the media covers the stories we pitch, people pay attention – because it carries credibility that advertising can’t buy.
And here’s something most brands don’t know: the more credible media coverage you earn, the better your search ranking. With AI now influencing search results, PR isn’t optional – it’s essential.
The right PR doesn’t just get you coverage – it builds authority, drives influence and creates long-term business growth.
“Jacqui and her team are a source of knowledge when it comes to content strategy, copywriting, PR and marketing, as well as giving away a lot of value to others.”
Kitty Lai – Creative Director
The ROI Is Real
Our campaigns consistently deliver measurable visibility, credibility and real business impact.
Visit our case studies to see how strategic PR can increase media value and brand authority.
Let’s make sure your brand is featured in the publications that matter most.