Services

Every brand has a story, but not every story gets heard.

At EIW, we turn your unique strengths into media coverage that builds credibility, boosts visibility and earns lasting trust for your brand. As former journalists, we bring an editor’s eye to every piece – ensuring your words don’t fill space but drive credibility, clarity and commercial results. And because strong messaging extends across every channel, we also craft copy for websites, playbooks, sales funnels and email campaigns, ensuring your brand voice stays consistent at every touchpoint.

Here’s how we make it happen:

01 – PR Strategy & Execution

We develop clever, media-worthy angles – then craft them into content that gets picked up by top-tier print and digital publications, radio and podcasts.

02 – Copywriting & Brand Messaging

We don’t just write press releases. We craft the full spectrum of content your brand needs – from PR material like media releases, thought leadership articles and opinion pieces to marketing essentials like narrative & messaging documents, playbooks, email nurture sequences, sales funnels and website copy.

03 – Media Relations & Editorial Placement

This is the engine room: where we pitch your story to our ‘little black book’ of media contacts, securing high-quality coverage on air, online, in print and everywhere in between.

04 – Crisis Communications

When things don’t go to plan, we help you respond quickly – with clarity, credibility and control – to protect your brand’s reputation and own the narrative.

05 – Industry Expertise

We work across B2C and B2B sectors including:

Tech, FinTech & PropTech – translating complex ideas into clear, compelling, media-ready stories.

Leisure & Lifestyle – crafting standout storytelling for experience-led brands.

“Jacqui has a natural flair for PR and picks up the tone of voice that is appropriate to your business.”

Vaishali Shah, Branding & Marketing Expert